Cubed
At the newspaper I worked for in the early 2000s, I remember a moment of great excitement when we moved into new premises. It was the dawning of a new age. Instead of the usual dreary desk arrangement, with time wasted in long conferences and senior executives sequestered in status-enhancing glass boxes, a revolutionary new newsroom would channel the dynamic work-flows of the 24-hour digital future. There was excited talk of “vertical silos” and a lot of nodding.
This is from a 2014 book review of the aforementioned Cubed: A Secret History of the Office by Nikil Saval.
Saval notes, “in news stories the word ‘cubicle’ rarely appeared in dignified solitude; instead it was prefaced with some inevitable epithet: ‘windowless’ or ‘dreary’, ‘cubicle warrens’, ‘bull pens’ or ‘infernos’. People laboured in ‘cube farms’ and were stuck next to each other in six-by‑six standard sets known as six-packs. Douglas Coupland’s epoch-defining book, Generation X, coined the phrase ‘veal-fattening pen’.”
and
Saval persuasively argues that, from the rise of the clerking classes in the 19th century and early 20th century onwards, a key ideological feature of white-collar work has been that the worker is individualistic and self-directed; believing he (the exception for she, unfortunately, needs little rehearsal) might be a clerk now, but with patience and application there’s nothing to stop him one day sitting where the boss sits. That idea, much more often than not, has turned out to be pure vapour: you fall asleep dreaming the American Dream and you wake up as Dilbert.
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Issue 17 has sold out! But never fear, it’s still available in digital formats singly or bundled. There’s also a few copies of Issue 16 — perhaps our best work to date — still gettable in print.
About Robert Wringham
Robert Wringham is the editor of New Escapologist. He also writes books and articles. Read more at wringham.co.uk